down the avenue: Moshi Monsters: Virtual World for Kids

FAVORITE QUOTES

Only Those Who See the Invisible, Can Do The Impossible
The Age of your Heart is the Age of what you Love - Marcel Prévost
Tell me and I'll forget. Show me and I may remember. Involve me and I'll understand.
When one door of happiness closes, another opens; but often we look so long at the closed door that we don't see the one opening before us. -Helen Keller
The sole meaning of life is to serve humanity. -Leo Tolstoy
Nothing makes us so lonely as our secrets. -Paul Tournier
They may forget what you said, but they will never forget how you made them feel. -Carl W. Buechner
Just trust yourself, then you will know how to live. -Johann Wolfgang von Goethe
The foolish reject what they see, the wise reject what they think
Imagination is more important than knowledge - Albert Einstein
When you realize nothing is lacking, the whole world belongs to you - Lao-tzu
The world surrenders to a quiet mind
It is a funny thing about life: If you refuse to accept anything but the best you very often get it - Somerset Maugham
"At the moment of commitment, the universe conspires to assist you." Goethe

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July 20, 2009

Moshi Monsters: Virtual World for Kids

I spent some time talking to MindCandy's Michael Acton Smith talking about their primary brand: Moshi Monsters, which is essentially a Facebook mixed with virtual world experience for kids.

He talks about how kids can create pet monsters, participate in games and contests, and engage with their friends in various ways that are safe and secure.

We also dive into marketing and what kinds of things they have been experiencing with as a young company only out of the gate just over a year. It includes Facebook advertising as well as traditional TV. Learn more in my chat with Michael below.