October 08, 2012
Don't Die a Slow Death in a Mountain of Business Cards: Try inTooch!
When I learn about new products or services, these are my two go to questions: would I use this today and does this solve a real problem that I've had for awhile?
When inTooch co-founder and CEO Julien Salanon gave me his pitch and suggested we work together, I was at first skeptical about their promise: to eliminate the business card problem.
While it's too early to tell since there are so many variables in this business not to mention human behavior, as a fellow entrepreneur, I couldn't help but be intrigued by his idea. And besides, Julien has one of those personalities that is impossible not to like.
He shared a story with me as we sipped tea at one of my favorite haunts in San Francisco's SOMA. Nearly ten years ago, he was at an important conference and forgot his business cards and a result, important connections were lost.
Over the last decade, he said that he tried several apps to solve this business-card issue, but none of them worked. They still don't. Don't even get me started with BUMP btw, an app that peer pressure forced me to download yet it only worked one out of ten times I tried it. And, frankly, the whole concept of crashing two phones together doesn't quite gel with me.
Julien said, "whenever I didn't have a business card or they didn't, I ended up calling the other person to leave my mobile number. And, that’s when I got the idea to enhance those natural connections with inTooch.”
While I may not call every person I meet at a conference, when I do meet someone I want to stay in touch with and we don't have a pen or card, what happens? They call me so the number is saved in my phone. What I don't have in that scenario of course is their name or email automatically, but it's a process that works in a pinch.
inTooch takes it a step further allowing you to email or call them on the fly which automatically sends a link: this link is the conduit which allows that exchange of information to happen. The beautiful part about the app and why it stands a strong chance of taking off, is that both parties don't need to have the app to work.
Intrigued that perhaps I'd soon have a client with a product I'd ACTUALLY USE, I decided to be the evil dragonness to avoid any surprises later on, so I started drilling him with questions.
What about categorization I asked? Not in the first version he said, but it's coming. What about social networks? Built in he said. What about privacy and personalization? Built in he said. Hmm, I wanted categories of course given that I have nearly 100,000 contacts in my database, but also realize that I'm not your average Nelly when it comes to contact management.
As my friend Steve said, "you're not normal, you're in the business of needing to mate with the world. In fact, you love to mate with the world." I had to laugh. He's right. I love meeting people and no one seems to come home from an event with more business cards than I do.
AND, he said, the ability to add contacts to categories is coming. They already have the ability to separate personal and business contacts.
I'm a realist. Anyone who works with early start-ups needs to be a realist. Rome wasn't build in a day and most apps when they first go to market don't have every single detail or feature you want built in in their first version. As long as the team has it on the roadmap or thinking about it, it's good enough to give it a shot. If we didn't trust that process, real innovation wouldn't happen and we wouldn't be where we are today.
Unlike so many social apps that are Web 2.0 features rather than solutions to problems, I thought to myself, "inTooch would actually take care of a huge pain point in my life."
And so, we embarked on a journey in early September. Forward wind the clock. Julien took People's Choice Award at GigaOm's Mobilize in mid-September when he pitched a panel of VCs on stage.
Then, he officially launched inTooch on the DEMO Stage on October 3 with Dave Mathews in an amusing skit that included the duo tossing 2,000 business cards into the DEMO audience as they shouted FREEDOM, FREEDOM, FREEDOM.
At one point, I thought Julien might start dancing when the music came on. OR, maybe it was one of those Halleluja moments.
Consider this: did you realize that of all the people you meet at a conference or even in a personal situation, you won't stay in touch with 85% of them? Without sounding too trite - inTooch to the rescue.
Trust me, I want to be rescued and I think most of us do. I can't keep up with the volume of contacts and there are always people to want to follow up with and just don't have the time. There are also people's contact information I'm trying to locate months later and realized I didn't have time to enter their data.
There are 4 cool features I personally love about the app:
1. The Mobile Geo-Location Piece: since I travel a lot, I often think about people (and their faces) based on 'where' I met them. Oh yeah, that was John who I met at this festival in Louisville Kentucky, or that was Jeannie something and we hung out at CES in Las Vegas. Using geo-tagging, inTooch lets you search for people by location and their photo appears as well to jog your memory. Sweet!
2. Seamless/Fast: additionally, if I don't want to call the person or they don't want me to, I can shoot them an email and the inTooch connector still works. The other cool thing is that both parties don't need the app for the exchange to happen. Obviously the process is even faster if both people DO have the app, so I'd encourage everyone to download the app. Let the seamless exchange of data begin!
3. Social Network Exchange. So many people I meet under the age of 30 either don't have a business card (even in a business setting), give me their Twitter handle or say connect with me on Facebook. (as if I'm going to remember their name or handle the next day or a week later when I'm back home).
I'm always amazed that they think I'll take the time to jot down their data with a visual queue of our conversation. It's too much work. What's great about inTooch is that you can opt to include the exchange of your social network information as well. It currently supports LinkedIn, Facebook and Twitter.
I've known Chris Taylor from Mashable for years and for some odd reason, didn't know he was @FutureBoy on Twitter. Ever try to Google a "common name's" Twitter handle and not get so frustrated by the fifth click that you finally give up? Don't get me started on the poor search functionality within Twitter itself although I know they're improving it all the time.
4. Augmented Reality: for personal encounters, inTooch brings augmented reality to your connections, alerting you to all the things you have in common with another person (friends, places you visited, music, movies you like, social network info, check-ins, interests you share) so you can instantly engage in mutually interesting conversations.
Bottom line, it's been a fun ride so far and we're only a month into it. Free to use, the app is available now for iPhone (except iOS6) and alive and ticking for the Android as well.
Support for iOS6, other platforms and mobile devices are also coming later this year.
So, give it a try. Don't die a slow death in a mountain of business cards like poor Matt Marshall here! Everyone has their limits.
Below is a video shot by Jean Baptiste Su of their demo presentation.
October 8, 2012 in America The Free, Client Announcements, Client Media Kudos, Conference Highlights, Events, On Mobile & Wireless, On Social CRM, On Technology, Social Media, Videos, WBTW, Web 2.0 | Permalink | Comments (0) | TrackBack
October 05, 2012
Ray Kurzweil on Ethics & Natural Language Processing
Kurzweil, known for his work in voice recognition, natural language processing, singularity and future predictions, I'm always curious to hear what he's going to share, especially when he moves onto the brain.
Says Ray in a response to the question of why natural language processing has taken so long to advance, "you have to take a hierarchial approach just like human language - you have to build it that way. We learn things layer by layer and we have to educate our synthetic neocortexes too."
When you start to dive deep into a discussion about synthetic neocortexes, where do you go from there, particularly when the majority of the audience are Web 2.0 and mobile geeks not scientists or researchers. Venture Beat's Matt Marshall interviewed Ray, his next to last stage interview before leaving the DEMO Conferences as producer.
Matt asked about ethics, which was a perfect segway into artificial intelligence. You can't have a discussion with Ray without artificial intelligence coming up at least once.
"Technology has always been a double edged sword," says Ray. "Just like fire has been used for good and evil, AI can be as dangerous as fire when put in the wrong hands." He reminded the audience that AI is already widely distributed however and that it's not just being used in a dark lab in some government building.
And, look how far we've come. A kid in Africa now has access to more knowledge and information than the President of the United States did 20 years ago. If that's not an example of exponential growth, I don't know what is...
See below for the interview on video. Even though it is a HD video clip, bear in mind that the sound quality may not be crisp.
A Visual Journey of DEMOFall 2012
I missed DEMOFall last year if I recall and hate to miss a DEMO since I'm a huge fan of their events, having gone for years (and years). I'm also a media partner every year. As always, they had a great line-up of companies, many start-ups making the trek over from Asia and Europe to unveil their latest and greatest on the DEMO stage.
Some of the highlights included a kick-off Beer reception in the Oktoberfest theme. The great thing about such a theme is fabulous dark German beer and fashionistas like Jolie O'Dell showing up looking like Heidi. (it doesn't seem to matter what outfit she puts on or color her hair is, she always looks smashing).
The downside? The food of course. It was great to reconnect with old friends, some of whom I only see at Demo every year. Not everyone was as stylish as Jolie of course, but the pressure of women pulling out in the stops in Silicon Valley has Dylan Tweney rethinking what he puts on before he goes out of the house...yup, even the socks! (see my geek fashion hurts my senses piece).
Dean Takahashi decided to support the theme in one way he knew how: put on an Irish hat to support the Germans of course. :-)
In all seriousness, the beauty about Demo is that after hours (and before hours), people still know how to have fun. Below - is it easy to recognize a Brit among us? After all, the Brits know how to let loose despite myths that they don't. (Trust me, I lived there...ask me for stories sometime).
The every so "fun" Redg Snodgrass and Andrew Scott announced Taploid, a gossip tabloid for the digital age, so hey, they were just celebrating their unveiling after all...
Speaking of celebrating and having fun, Dave Mathews and co-founder of InTooch Julian Salanon demonstrated to the audience that they can START to have fun if they only freed their lives from business cards with their new mobile app. Hear hear.
Given that this event was Matt Marshall's last DEMO event, Neal Silverman bid farewell to Matt on stage while the audience cheered him on (and yes, we even stood up and whistled). Erick Schonfeld takes over in 2013 and am looking forward to seeing what direction he takes things.
There were also the traditional DEMO God awards that DEMO is notorious for. This year's winners included: bandu from Neumitra, Birdeez, ElectNext, Flinja, RentLingo, and VPC from Neurotrack (Alzheimers development).
One conference - multiple personalities. Up on day one was Ray Kurzweil, who talked about everything from singularity and speech recongition to nano bots and our brains. Up on day two was Twitter co-founder Ev Williams.
In between each category, a group of "sage" panelists came out and gave their opinion on every app that presented - what they liked and didn't...and why!
Journalist Rob Pegararo made the trek from DC...
There was, as always, loads of schmooze time as well and on the last night, a farewell celebration party thrown by Citrix.
LIFEPROOF iPad & iPhone Cases Lets You Swim With Your Devices Or Toss 'Em Around
I ran into a cool 'hardware' product at the DEMO Fall Conference this past week -- or rather series of products. LifeProof produces waterproof cases for your iPhone and iPad that allow you to take them with you from sea to land and back again.
When I first saw the cases, I had that initial reaction that I have with all early products - the case was in black, designed for men and while practical, not sexy and stylish enough for me to want to use.
While their iPad cases still only come in black, their director of communications Jonathan Wegner assures me that a case in white with a soft gray border is coming soon. What about purple, blue, peace or teal I was thinking? Send me anything other than black when they arrive please since the geekier "darth-vader" like versions of today are not going to cut it for my already stylin' iPad.
There are more options for the iPhones on the other hand -- they come in blue, red, turquois, purple and pink. YAY! she says as he pulls them out.
The idea is incredibly useful. Adorning your iPod with one of their cases allows you to take your mobile devices to places where they'd otherwise fear to tread - oceans, ponds, even the shower! It's not just waterproof but apparently dust-proof and shock-proof. Once you add the case onto your iPhone, you can throw it on the floor, toss it overboard or talk on it in the rain.
Unlike other iPhone and iPad cases, LifeProof offers a sleek low profile that barely increases the size of your device.The LifeProof iPhone and iPad cases are supported by an array of action mounts. Their pitch? take your device in the water, dirt or snow. They support iPhone 4 / 4S and have cases for Apple iPad 2, and the iPhone 5.
October 04, 2012
Givit Aims to Make Mobile Video Editing & Sharing Commonplace
The creator of video sharing technology and software for Cisco’s defunct Flip Camera – once a really popular recording device – Givit, has channeled its expertise into a new service poised to make mobile video editing and sharing commonplace.
Unrestricted by length, number of clips or automated editing, Givit has cracked the code in the this race with a powerful, simple new iOS app that transforms raw footage into something polished and shareable on Facebook or YouTube in about 30 seconds.
Unlike any other social video app on the market, Givit’s unique features include:
- Live Highlighting – While recording a live event, simply tap to highlight critical moments. Tap to recap back seven seconds, or start/stop record at any point.
- Multiple Clips – There are no limits to the number of video highlights that can be combined to create the final product.
- No Length Restrictions – Share highlighted video reels of any length or size.
- Effects - Add motion effects (slow-motion, speed-up), music and transitions to polish and finish the highlight reel.
- Sharing Options – One-click social sharing to Facebook or YouTube; or, share video privately and securely by email.
- Cloud Storage – Upload highlighted videos to the Givit cloud for permanent storage, or highlight videos from any other source imported from Givit.
- Facebook App – Watch and share highlighted videos directly from the Givit Facebook app.
- Free – Givit is free for anyone to use, offering 5GB of storage at signup and premium packages for avid users.
October 03, 2012
With InTooch, Instantly Turn New Connections Into Relationships That Matter
For those of you who go to a lot of conferences and events like I do, collecting business cards, exchanging data and keeping in touch with people after the fact is a daunting task.
Sure, there are apps who have promised to faciliate the exchange of information in the past, but most require both people to have the app installed or the need to work in some unnatural and awkward way.
And, then there's card scanners. I've invested in three over the years and two of the three ended up in a yard sale not so long ago.
The other one I donated to Goodwill.
Bottom line, they're not accurate so you're stuck stuck fixing all the mistakes or retyping the contact info into your database for the second and third time.
I recently started working with a French-founded start-up called InTooch who is now based in Silicon Valley.
Selected to present their technological innovation with over 75 other companies on the DEMO Fall stage this week, their demo will be included in the social media category.
Did you realize that of all the people you meet at a conference or even in a personal situation, you won't stay in touch with 85% of them? InTooch aims to not just decrease that number but improve those relationships using their app.
The great thing about the product is that it's easy, it's fast and it's free. Instantly, the moment you meet, the InTooch social connector exchanges contact information and connects you on your preferred social networks on the fly.
While many apps have tried to solve the contact update and data overload problem, most require both people to have the app installed for it to work, or they involve connecting in an awkward way.
In doing research about how people around the world stay connected, they discovered that the majority call each other to exchange numbers in real time more than they connect on social networks and exchange a business cards. InTooch takes it a step further by allowing people to share more than just numbers in real time, including your social data.
How it Works:
Whenever you meet someone you want to stay in touch with, simply call their cell. The app detects that you have called someone for the first time and prompts you automatically to exchange your business or personal contact information.
Works on Any Receiving Device: you can send and receive new contact information regardless of what phone the other person has. If the other person doesn’t have InTooch, it simply sends a link and the rest is done seamlessly through their social connector technology.
Social Network Integration: In just one call, you can connect through LinkedIn, Facebook and Twitter. There’s no need to search for a contact in each social network nor to send invitations – connections are simply established on the fly.
No Need for Both Parties to Have the App: unlike so many solutions which require both parties to have the app installed to work, InTooch works regardless of whether the person you just met has it on their phone, making it the most natural, straight forward and easy way to share your personal or business details. Obviously if the other person has the app, exchanging data is even faster.
New Connection Highlights and Personal Match Score: For personal encounters, InTooch brings augmented reality to your connections, alerting you to all the things you have in common with another person (friends, places you visited, music, movies you like, social network info, check-ins, interests you share) so you can instantly engage in mutually interesting conversations.
It also provides a matching score based on an algorithm which calculates the probability of how well you should get along with that person.
Geo-Tagging of New Connections: since it’s much easier to remember where and when you met someone than his/her name, InTooch automatically tags the location of the initial connection, so you also can search for people by when and where you met them.
Privacy (Control What Data Your Share): InTooch respects your privacy, allowing you to customize what information you want to share and with whom.
InTooch is available for download at http://www.intooch.com and is free for users. Currently, InTooch works with both the Android and the iPhone (except for iOS6), with support for iOS6, other platforms and mobile devices coming later this year.
October 3, 2012 in America The Free, Client Announcements, Client Media Kudos, Conference Highlights, Events, On Mobile & Wireless, On Technology, Social Media, WBTW, Web 2.0 | Permalink | Comments (0) | TrackBack
8 Commerce Apps Strut Their Stuff at DEMO 2012
On the DEMO Fall 2012 stage this afternoon, eight commerce apps showed off their latest and greatest at the Hyatt Regency in Santa Clara, CA.
Invenia announced the launch of ENSAFER, an innovative cloud encryption service. Ensafer offers users of Dropbox, SkyDrive, Google Drive and alike, to encrypt their data integrated in their service of choice, with all complexity hidden. Ensafer is end-to-end encryption technology, solving an unsolved demand -- the encryption of files as you store, share and collaborate with them in the cloud. They peg themselves as "security by design."
Billing itself as the Expedia for telecom deals, WIRESURFER online marketplace provides small and medium businesses with an easy way to research telecom providers and their promotions as well as order services from national carriers for free.
They provide a map so you can click on any part of the country to find the best deals nationwide and the layout is slick and clean, so you can compare deals side-by-side. Using wiresurfer, SMBs can compare the offerings from national carriers including AT&T, CenturyLink, Comcast Business Services, EarthLink, InterCall, tw telecom, Windstream and XO Communications.
eBREVIA unveiled something they're calling the eDiligence Accelerator. The company's initial software employs natural language processing technology developed at Columbia University to assist attorneys and business professionals in analyzing, extracting information from, and summarizing legal documents.
Then we moved to fashion. Well, sort of. THREADMATCHER is a social commerce website that allows users to curate the clothes that they both own and wish into virtual closets, and get relevant recommendations by following the curation of others who share as similar style.
The team says, "ThreadMatcher provides the ultimate personalized shopping experience. To users, it's a style expansion. By following the curation of others who share a similar style, users can find out what's new at their favorite brands as well as discover other products and brands that they wouldn't have otherwise known -- all this directly from people whose style they trust."
Like I said, it doesn't mean the site is design and fashion conscious, but it does curate people with like-fashion interests. It seems like a perfect app for Silicon Valley geeks who don't have a clue how to dress.
Other apps shown in the Commerce section included Plus2 Technologies, Plutus Software, Trinity Group and Gaxsys.
October 02, 2012
Intel Capital Global Summit Invests in 10 Innovative Tech Companies
Intel Capital, Intel Corporation's global investment and M&A organization, kicked off its annual Intel Capital Global Summit by announcing investments in 10 innovative technology companies.
Intended to help these companies grow to the next level, the investments reinforce the Global Summit's 2-day agenda focused on company building.
Totaling approximately $40 million, they cover a range of technologies from collaborating in the cloud and delivering enhanced digital entertainment to simplifying mobile payments and enabling new forms of device interaction.
The investments include secure content sharing platform Box; Bollywood and South-Asian content distributor Hungama.com; integrated circuit design house FocalTech; social radio platform Jelli; social game developer LIFO Interactive; mobile proximity platform NewAer; e-payment platform, PagPop; cloud services provider Tier 3; 3-D game developer Transmension; and mobile advertising provider UUCun.A bit about some of the investments:
Box is one of the fastest-growing private enterprise software companies in the world, delivering an intuitive, powerful and secure content sharing platform that users and IT department's love.
From India, Hungama.com is a digital entertainment company with the country's first and largest on-demand digital entertainment storefront. The storefront has over 2.5 million pieces of content across genres and languages in the form of music tracks, movies, music videos and mobile content.
Jelli is a social radio platform that combines the reach of radio with the engagement of the Web. Jelli's consumer experience allows listeners to control radio playlists through real-time voting and game elements via free iPhone and Android apps and Web experience. Jelli's advertising platform enables real-time ad serving and listener engagement across social, mobile and broadcast platforms, creating unique insights for advertisers.
Korea-based LIFO Interactive is a social game developer. Its best-known game on Facebook, Train City*, attracted more than 8 million users worldwide last year. The company is currently developing a mobile version of the hit game, scheduled for release later this year, and has several mobile games in development for iOS, Android, and Windows 8 app stores.
NewAer has created a proximity platform enabling any phone, tablet or computer to automate actions based on who or what is detected nearby. Developers add NewAer's mobile scanning engine software development kit to their apps and then tie into NewAer's back-end interface to enable service "triggers." For example, ToothTag*, NewAer's showcase app for Android devices, allows users to "tag" people, places or things based on their wireless presence and set rules like automating call forwarding when leaving the home or office. NewAer's platform breaks the limitations of GPS point references, making possible the next generation of smart location-based services based on elastic geofence events.
Brazil-based PagPop operates a mobile payment online platform that allows professionals and small business owners to accept credit cards for payment. PagPop's technology transforms any feature phone, computer, landline or smartphone with a swipe device, into a credit card payment machine. As a result, payments can be made anytime, everywhere in an easy, affordable and secure manner.
Tier 3 is a leading provider of enterprise-class cloud services, combining both infrastructure (IaaS) and platform as a service (PaaS) in a comprehensive cloud management platform. The Tier 3 Cloud increases IT operational efficiency and flexibility through advanced cloud orchestration and management capabilities that support the entire business application portfolio, from development to production environments and business-critical applications.
China-based Transmension is a television-focused gaming service provider, which specializes in providing and enabling the delivery of high-quality games to TV screens via IPTV, smart TVs and cable TV carriers. Transmension has collaborated with leading game studios to distribute their games to millions of families.
Also from China, UUCun, is a mobile Internet ad platform connecting phone makers, app developers and advertisers. The company's solution has been deployed in approximately 20 million newly shipped smartphones this year. The company is expanding its platform and technology to enable not only mobile advertisements but also more value-added services.
September 30, 2012
MIT's Jodie Wu, an Inspiration & Force Behind Change in Tanzania
Enough people know I love Africa and the fact that I have spent time there and lived there.
Combine these known facts with her entrepreneur and technology work and it makes sense that we'd have a lot to talk about.
I also love meeting women CEOs who are an inspiration to be around and in the midst of all this background, did I mention that she's only 25?
She was a speaker this September at the event, the second year I made my way across country to Louisville Kentucky to meet interesting people who are help shaping the world.
Her company Global Cycle Solutions is a social enterprise developing bicycle attachments that improve the lives of smallholder farmers. In May 2009, as an undergraduate in mechanical engineering at MIT, she led her team to win the MIT 100K Business Plan Competition, and in August 2009, she moved to Arusha, Tanzania, to launch her company.
Her vision is to end "cycled poverty." I had an opportunity to spend time with her before and after her talk. She says, "so much money is going into foreign aid and it's not being spent effectively. The typical person just needs tools and investment in their education. If they buy it, they need it, if they don’t buy it, then it isn’t good enough.
Fair enough. Even if the technology is advanced and might work in the U.S. or Europe, if Africans don't buy the product, then it means its not solving real needs they have every day.
In Tanzania, Bernard their inventor, is creating water pumps, grinders and pedals and working on designing a better bike for Africa.
Her favorite product they're working on right now is the solar lantern. She says with a smile, "it actually bounces like a ball but it doesn’t break. The most significant thing about the light right away is that when people use it, their productivity goes up right away. People can charge their phones at their houses rather than them having to walk five kilometers just to charge their phone, which is what people are doing today."
When she was asked by someone from the audience about how they decided on price, she said that narrowing down the "right price" was difficult, because it depends on their harvest and the timing of it. In other words, $50 is not a lot but they may not have the money to buy it until their harvest comes in. They are testing the pay per use model and when they have all the money, they can opt to buy their own.
Not a boat load of MIT graduates take off for Africa to start a company. Why Tanzania? She says she asked herself after graduation, “is it really going to make me happy working to make a larger corporation richer? What I love about working in Africa, you can see the impact of your engineering immediately – there’s an immediate satisfaction."
Having lived in Africa myself, I resonate with her sense of satisfaction and the immediate reward. I also remembered such a stronger sense of gratitude and appreciation than we have in the west.
On lessons learned? The best advice she received from one of her MIT mentors was “Just do it.” She also learned that change doesn’t happen instantaneously. She thought she’d be in Tanzania for two years and then move onto other countries, but she learned that two years wasn’t realistic at all. Jodie thought that they'd break even in two years, but they’ve been there for four years and she thinks she probably has another two years before she can move her projects into other African markets.
Other great advice she received along the way is one that everyone can learn from: “if any one task is taking more than 20% of your time, delegate and outsource it.” I laughed out loud when she talked about experiences hiring: “if I don’t love you during the interview process and want to go to lunch with you next week, then I won’t love working with you.” It's so true and yet sometimes we are blinded in the interviewing process because we think of skills more than we think of synergy, at least right away.
Jodie apparently pays all of her employees through her phone. She sees so many opportunities in that area and countries like Tanzania are miles ahead. “LEDs are becoming so efficient and that could change things dramatically for Tanzania and other parts of Africa. Remember that 90% of the population is off the grid,” says Jodie.
They’ve set up a group of village ambassadors who have become their evangelists. Essentially, it’s the equivalent of a virtual sales force but it’s organic...the way it should be.
Jodie is an inspiration and it's great to see her MIT education and knowledge pouring into an eastern African country that needs it so much.
September 20, 2012
Former Facebook's Kevin Colleran: Insider View Mixed with Humor
In Kentucky, that's not the case, nor is it the case in other parts of the world.
I was surprised I had not run into Boston-based Kevin Calleran, Facebook's 7th employee in my circles before now....now being this past week in of all places, Kentucky. That said, I met the CTO of the White House for the first time in Louisville at Idea's Festival annual event - same time, same place a year ago.
Kevin did a l'il history of Facebook to a less social media savvy crowd than he may be accustomed to in Silicon Valley or Boston. Most people in the room were Facebook users however, which was a mix of high school and college students, academics, innovators, technologists, researchers, artists and local business owners.
Kevin's a natural sales guy and no surprise that its his background and raison d'etre. He's a great storyteller and adds a lot of humor throughout his talk, all done in a very informal style. In the early days, he ran the East Coast office out of his New York City apartment for months before meeting Zuckerberg for the first time. He laughed as he shared stories of the first two years, most of which captured humorous early stage moments.
He moved onto memories....you know, the Facebook kind. Showing a video of a Facebook employee who captured every moment of his life in his timeline (from birth and graduation to marriage, his child being born and beyond, Kevin notes that his only recollection of his grandparents is the four black and white photos in his house.
While he's no longer officially at Facebook, he's certain still a positive spokesperson for the company. He says of Mark's vision: "Mark never wants 'that to ever happen again. Mark feels that every piece of our life should be chronicled."
He then went deeper into the company's history, what Facebook was and where it is today. A few of the latest stats according to Kevin's data:
- There are now 955 million active users
- Instagram just passed 100 million users
- 552 million daily active users on average
- 543 million monthly active users who used Facebook mobile products in June 2012
- Facebook is now translated into over 85 languages and has nearly 4,000 employees.
He also heavily encouraged hackathons and believes every company should do them. He says that some of the best products they have ever shipped have come from an all nighter coding event. In other words, "academics meet coder types all night long and great ideas have come out of it."
In addition to a trend of people moving to more of an 'asset-free life,' he shared some of the Emerging Themes are in technology:
- Rent or lease only: rather than own something, almost everthing is available to lease or rent, so there's a trend away from owning material things.
- The world is moving mobile. 31.5% of U.S. households are mobile only and users log on an average of 77 minutes per day using apps on their smartphone.
- 40% of Facebook's traffic is mobile-specific.
- Uber (see my review on Uber when it launched in Paris)
- Parking Panda (shows nearby parking garages and space availability)
- Lyft (ride-share program)
- Zip car (rent by the hour for when you need it)
- Airbnb (is doing a million room nights, people are renting out their homes while they're on the road)
- Spotify (there's no reason to own music anymore when you can pay $10 a month to have access to any music you want)
Distributed Workforce: (technology enabled entrepreneurship/self employment & task entrepreneurs)
- Task Rabbit (you can outsource work to people who can do a task for you within your zip code)
- Cherry (a new request a car wash app. The idea is that you park your car at work or home and you put up the address where your car is parked and someone will come and wash your car for you)
- Instacart (you can get people to your shopping for you)