March 19, 2012
Austin's Scene & #SXSW in a Nutshell: My Summary of Sorts...
SXSW aka South-by-Southwest, the event that takes a week of my time every year in Austin, Texas, seems to get bigger and bigger every March, not to mention more global.
Refer to my blog write-up on its international diversity here.
For example, Ireland had the most number of start-ups they've ever had at SXSW (30 in total representing film and interactive).
Also in my international blog post, I covered the sheer volume of brands who had tents (Nokia, Microsoft and others), threw parties (HP, Pepsico and others...I lost track) or carted folks around town (Chevy).
On the interactive side, there was so much activity between the dozens and dozens of panels to the after parties, all of which I couldn't keep up with despite my social media apps buzzing me every ten seconds to tell me what was happening and where. Foursquare remained a popular app for check-ins and to see where your buds were - that said, the private parties were off the grid and frankly, had to be, for the intimacy of the "old SXSW" to prevail, a necessary for those of us who have been going for a decade (or more).
Speaking of Foursquare, they had a private bash where the security was so intense that a friend of mine got 'bounced' before he even made it up the stairs despite the fact that he was buds with 80% of the attendees. "Kids" (early 20-something year old geeks, marketers and wanna-bes) seemed to be clamoring to get elbow time with Dennis Crowley and get into events like this all over town and frankly, it was just not worth the fight, even the ones where I was on the VIP list, because VIP list or not, the lines and wall-to-wall rooms were still maddening.
Some late nights, I retreated to The Driskell which has become a little too crowded as well, but at the very least, you're likely to run into some industry buds who are more in the mood for a quiet drink amidst moose and deer on the wall and antiquated brass and iron statues that mesh the culture of Texas with England somewhere along the way.
The below was taken on my iPhone at some random 3 am hour in the Driskell lobby.
Other nights, after the official invitations of music, film and interactive wore me out, taking in a dive bar where you could take in some off-the-beaten path music was the way to go.
TED decided to have a 'showing' at SXSW this year (aka TED@SXSW) and blocked off a couple of hours two evenings in a row for speakers in a private room at The Driskell. The line-up included folks like TED Fellow Jose Gomez-Marquez, JP Rangaswami, Ayah Bdeir, Paul D. Miller (DJ Spooky), Ping Fu, Baratunde Thurston (who always has me in stiches), Steve Daniels and others.
Film...so many great ones! I wrote about a number of them earlier in the week, which you can scroll through in the Arts/Austin section here. So many worth listing but since I tend to cover things from a global and international perspective, a few call-outs worth noting include: Sunset Strip, The Taiwan Oyster, Bay of All Saints, Eden, The Black Balloon, Trash Dance, Wonder Women and a handful of others. (see the list of winners for 2012 here). Also see our Scottish Films overview here and Israel at SXSW here.
Songster from Mowgli, the first music-creation social fame on Facebook launched at SXSW this year. CEO Marshall Seese, Jr. came to the table with a recording artist background and says their design is with "everyone’s inner rockstar in mind."
Players follow the compelling storyline of a fledging musician working their way up through the ranks of the music industry. From playing gigs at frat houses and proms, to launching a worldwide arena tour, players can make great music, while allowing their creativity to take them through all levels of the game.
I tweeted up a storm about the on-stage love for Google+ with Vic Gundotra, which was more of an informercial than it was a fireside chat. If he used the word "amazing" one more time, I thought, even the newbies who are eating this up, would have to see through Google's sugar coating. Hey, I'm a Google+ user, not a prolific one, but I'm on the system and giving them tons of my data and creative energy just like I am to Facebook without a whole lotta benefit (yet).
I'm not saying what they're trying to do isn't useful or great online canvas for photographers to share their work or industry celebs like Guy Kawasaki and Robert Scoble to up their social status without even trying to, but for mainstream folks, it's just not there yet. (not in this cats humble opinion anyway). Just saying - I had enuf with "amazing this and amazing that" after the first 15 minutes.
Kelly Carlin performed again in a breakout room in the main convention hall and although I've seen her before and like her energy (I totally resonated with the 1970s family TV and dysfunctional family of the 1960s jokes), there was something that put me off slightly about her stint and I couldn't figure it out until near the end.
For those of you who don't know the Carlin name, she's the daughter of iconoclastic comedian George Carlin. As a one woman show, she uses storytelling, classic video footage, and family memorabilia, to chronicle over forty years of her life with her famous father.
While she's amusing and gives us countless insights into George, it f-g feels like its all about George. I'm thinking as someone who's only slightly younger than Kelly and had a lot of the same reference points, what about YOU? I'd love to hear more about YOU!
I walked away still not knowing and it was the second time I saw her perform. I just felt that using her dad as a vehicle for her 'show' and 'persona' may have perhaps run its course and what I really wanted to hear was her voice without Dad in the background (or at the very least so prevalent) so I could better learn who SHE was as an artist and more importantly, as a person.
Who didn't have an event? On the music front, B and C listers were all there, Bruce was there, Gary Vee called all wine afficiandos to a so called 'private' venue immediately next to another so called 'private' party I was at and the line was ten miles long by the time I walked outside. Really? Is that really the way to engage with folks? A great way to get SXSW publicity so from that perspective, stints like that really work, but they're far from "real" or intimate. I just wanted to say 'hey' without a thousand pushes and shoves. For the record.
The XPrize folks also held an event and it was invite only and really felt like "invite only." Not a publicity 'stunt' in any way, everyone I met was top notch and showed up because they had a vested interest or cared about the kinds of things they cared about. Quality conversations where people weren't looking at their watch or Foursquare check-ins to see where the coolest cats were hanging next next. A welcome relief.
If you're not famliar with their work, go here: their mission is to bring about radical breakthroughs for the benefit of humanity. Below, an XPrize team shot: (I love these guys and btw, Peter Diamandis has a new book out entitled Abundance).
My favorite part of SXSW of course is the randomness of meetings at film and music more than interactive, for at the former, there still seems to be more spontenaity, largely I think because of mutual passions rather than a race for check-ins or being 'seen' at the right party and telling the whole world about it on Foursquare, Facebook, Google+, Twitter, yadda yadda yadda.
I'm not saying that politics and social klout doesn't run rampant in the film and music world, but passion for the 'art' still stands tall.....maybe not dominant in Hollywood, but at SXSW.
As for the social bit...of course I tweet at these events. I'm in the biz - who doesn't, but the feeds at SXSW are so much about where I'm at and who I'm hanging out with than providing value. It's hard to tell the difference anymore, and sometimes I even get confused by why I do what I do on social media even when my intensions are pure. The addictive nature of it all just 'ain't all that healthy' in my opinion. I have talked about this before but can't emphasize it enough.
The blogger lounge is on the top floor where it always is, around the corner from the press lounge, which had massages this year. The blogger lounge has occasional 'acts' and social media gurus of sorts popping in and out. (a little red badge gets you into it if you're a blogger).
This was more of a 'center' in previous years, but today, less so. It doesn't mean you can't still show up and meet up with old buds, converse with folks in the biz you haven't seen in awhile or folks you still haven't met, but things are so spread out and there's so much 'more' grabbing our attention that "hanging out" in the blogger lounge seem to be few and far between.
Below: Renee Blodgett, Angel Djambazov, Liz Strauss, Hugh MacLeod
Then there are a hundred or so other folks I'll keep under the radar, except for of course Jeff Pulver & crew who co-hosted a great 140Conf party (if you haven't been to their events, check 'em out), with the textPlus folks. (never enuf time Mademoiselle Heather Meeker).
Below is a snap from the Nokia Innovation Lab, a massive tent set up a few blocks from the convention center, that housed more than fake snow as you entered.
While travel wasn't a big representation at SXSW and I was struggling to find serious foodies, some of the usual suspects were hanging about. American Airlines had a down-to-earth event with fabulous peeps (closer to town or IN town next time PLEASE :-).
To the left (lighting wasn't great) is American's head of Mobile products Phil Easter talking about their latest and demoing some nifty stuff on an iPad that we can't quite talk about yet. Exciting stuff! Other call-outs worth mentioning are Stacey Frantz (corp comm), Dawn Turner (Entertainment Marketing), and Jonathan Pierce & Jon Bird (social media & video), among a handful of others.
The photo to the right has a combination of woven yarn, paint, and wire among other materials.
While the booth was creative and the Canadians fed us French toast, strawberries and homemade maple syrup, the Irish shamrock tattoos that Enterprise Ireland dished out had to be my favorite giveaway. (Sure, I'm biased but it's the truth). A lot more fun than pens, pads, stickers, drives and balloons.
The Cool Sculping guys who were parading around town for days, tried to demonstrate that 'getting naked' can be a positive thing if you own one of their "suits."
The below very 'blurry" image of pianist Eric Lewis, a favorite 'musical' experience by TEDsters who saw him perform a few years back in Long Beach, was taken at a Mashery Party at Sandra Bullock's Austin restaurant. The "blurr" gives you an idea of his energy and personality, therefore is untouched. It's "Eric" in every way. The party was of the classier events held at SXSW this year. Well done Oren!
As always, Blumberg Capital held an incredible meet-up for their start-up companies & friends. Flow, drinks, conversation, networking was top notch. Well done to David and his team.
The below is a l'il local bar and street scene music action, albeit blurry...blurry is in some ways more 'suitable' for SXSW, despite the fact that I had my Canon 7D and 2 good lenses with me.
Two fun 'street scenes' very late at night. Or morning. Or whatever.
There was also an interesting demo on the show floor of Vinyl Recorder T-560 -- analog stereo recording on 5", 7", 10" and 12". A pricey option but for serious audiofiles, an option? The 7-560 starter set includes a stereo clutterhead fuse, heated diamond stylus, 19" main unit with RIAA encoder, groove controller and stylus heating regulation mono microscope, a lamp and all cables and adapters. The price? E3,200 (yes, that's Euros).
The week can be a bit exhausting (okay, very) even when you're not trying to race from event to event. Below is a taste of just a day and a half and a few of these bands fell off. And, all the film stuff was equally thick hanging around my neck.
As a complete aside and for kicks, refer to my insanely hard-to-follow post on "how to stay healthy" in Austin during SXSW if you have the strength to avoid all the free beer and Texas ribs.
March 19, 2012 in America The Free, Arts & Creative Stuff, Books, Client Announcements, Conference Highlights, Events, On Blogging, On Innovation, On People & Life, On Science, On Spirituality, On Technology, Reflections, Social Media, WBTW, Web 2.0 | Permalink | Comments (0) | TrackBack
March 09, 2012
30 Irish Start-Ups to Make Splash at #SXSW This Year: #IrelandSXSW
Representatives from 30 Irish companies unite in Austin Texas to participate in South by Southwest (SXSW), the world’s premier film, music and interactive conference.
With the Irish delegation is Ireland’s Minister for Innovation, Mr. Sean Sherlock. The delegation is supported by Enterprise Ireland (EI), the government agency responsible for the growth and development of Irish companies in international markets. Collectively, the Irish will stage their presence at booth #1307 in Exhibit Hall 4 at the Austin Convention Center. Enterprise Ireland is joined at SXSW this year again by IDA Ireland and the Irish Film Board.
Ireland’s web, gaming, digital media and film ingenuity will shine in myriad ways throughout the event. For Storyful which uses social networks to create an authentic and socially useful journalism, SXSW is the latest stop on its US market roll-out campaign. This week the company named Erica Berger, who previously reported for The Economist, as head of its new Americas operation. At Storyful, she will manage relationships with publications like the New York Times and The Economist, and tech companies like Google and YouTube. Also this week, the new Storyful Direct app landed in Apple’s App store, which helps citizens connect their content with news organizations.
Other Irish standouts at the show include:
- Relevenz which will launch its plan-sharing social app for the Android smart phone.
- VendorShop, a provider of Facebook shopping cart solutions recently scored a seed round which it will use to expand its presence beyond the 15 countries where it’s currently entrenched. With the VendorShop solution, merchants can promote and sell products from their Facebook page without redirecting customers to another website.
- Volta makes its first foray to SXSW. The provider of video-on-demand services specializes in Irish and international indie films. The company is collaborating with its European partners on a feature that will enable users to watch and share films from their Facebook accounts. For producers and distributors, this broadens the market for their films and facilitates social interaction with a wider audience.
- OnePageCRM is launching their Version 2.0, a simple sales management tool for small businesses. They also boosted their global sales team by partnering with a New England-based reseller.
- Zartis hit a 2000 WordPress installation milestone for its user-friendly recruitment software and signed a partnership with SiliconRepublic, Ireland’s leading tech industry news site. The company just added a feature that enables firms to launch employee referral programs with a unique social media integration flavor.
Ireland’s presence will also be felt in film. Five Irish movies are slated for screening with several marking their North American debut at SXSW. They include feature films “Citadel” and “Dollhouse”, and the documentary, “Dreams of a Life”. Two short films, “Foxes” and “Joy” complete the Irish line-up.
Take a meander over to their site to see a list of Irish companies attending SXSW.
October 02, 2011
VatorSplash's Start-Up Innovators: From Education & Games to Money Transfer & eCommerce
Vator (short for innovator) is one of the largest business networks dedicated to entrepreneurship in the U.S. Founded and run by industry veteran, Bambi Francisco (am a fan of her work), VatorSplash is an off-shoot within the Vator umbrella, which are evening events held in San Francisco highlighting start-ups and early adopter inovators.
The latest one was in late September and as always, it was held at the very cool and hip Cafe du Nord on Market Street, a small and eclectic space with character in San Francisco's Castro District.
In addition to the VatorSplash events, Vator consists of Vator.tv, a leading platform for entrepreneurs and innovators to connect and learn from one another. Vator.tv has more than 75,000 members and high-tech companies, using the service to effectively communicate with their partners, investors, media and customers.
Below is a shot of the Glancee team, yes...another social network. Their pitch? Remember the feeling of talking to someone new, realizing that you have a dear friend in common and that you both love that artist only you know about? Glancee helps you discover these hidden connections and meet with people important to you. Using their app, you can explore the profiles of people nearby and be notified when somebody has common friends or mutual interests.
Below is Webdoc co-founder Vincent Borel doing a demo of their social platform, which is designed to empower people to express themselves and interact with others online quickly and easily. Imagine mixing any kind of media you want (videos, photos (inc slides shows), applications, text, and more onto a white blank canvas simply by dragging and dropping. Then, once you have your "creation", you can simply embed it anywhere - your blog, website, as a Facebook landing page and more. What's so slick about it is that its so easy to use and quick to create.
VatorSplash' top ten finalists include: MindGames, an app which builds trivia and knowledge-based games for fans of sports, music, politics and more. Fans compete with others fans and against their archrivals for pride, prizes and fun.
Nooche is a peer-to-peer money transfer system, which allows you to easily and quickly send money to friends. Nooch enables payments through your smartphone, whether its to settle a bet or just send a birthday gift in a matter of seconds.
BuildingLayer is an intuitive mapping and way-finding solution for indoor spaces. Social Annex helps eCommerce sites monetize social media through engagement, so influential visitors can drive additional referral sales from their friends/followers.
Capseo uses crowdsourcing to deliver on-performance Web marketing through its community of influencers. Capeseo's algorithms authomatically analyze a website, building a list of tasks in order to find the best skills available to improve its influence.
Lastly, StUdill.com (talk about a complicated spelling and name to remember - c'mon guys), is attempting to establish itself as the first nationwide on-line college textbook exchange service. They transform the college textbook trading paradigm by offering a resolution to the historically high cost of college textbooks. (website is currently password protected but should be opening up soon).
Speakers and judges included David Blumberg, Russell Bertuccelli, Laura Bushnell, Noah Doyle, Josh Felser, Mark Goines, David Hornik, Richard Hsu, Brian Jacobs, Joe Kraus, Woody Marshall, Eghosa Omoigui, Cindy Padnos, Andrew Ross, Adam Smith, Alex Rosen, Bill Tai, Rob Theis, and Geoff Yang among others.
June 28, 2011
Opera 11.50 Introduces Cool New Speed Dial Extensions
Opera has some news! Here's a great comparison Opera threw our way. DYK that almost 1.2 million stormtroopers, droids and janitors can fit into a fully operational Death Star and nearly 11 million people follow Lady Gaga on Twitter?
Below are the details for Version 11.50, which introduces a new and novel type of browser extension: Speed Dial extensions.
Instead of handy thumbnails and links to your top sites, you can embed your Speed Dial with extensions that keep you updated--instantly--on what is happening around the Web. Take weather updates, for example. Why click through to a website when you can get the current conditions live at a glance? Or, why not be the first to know the hot news of the day just by opening a new tab?
Here's a few examples for you to try out:
See how easy it is to create magic?
Another example is The Hype Machine, a popular music service that tracks emerging artists on blogs. They created a Speed Dial extension that features the most popular tracks of the moment, giving you an easy way to stay on top.
And, with StockTwits, you can share real-time information and ideas about stocks. Using their Speed Dial extension you'll get instant access to a passionate community to see which stocks are trending right now. You can try it here.
A few other new additions worth mentioning:
- Password synchronization: Now, Opera Link supports passwords, so you can synchronize your website passwords--securely--with other Opera browsers.
- Sleeker Design: Opera 11.50 sports a new design that's even more streamlined and lightweight than the previous version.
- Tighter Technology: They fixed thousands of bugs and tweaked their software graphics engine with faster CSS and SVG rendering. The result is faster speed and better reliability.
June 24, 2011
Social Media Cop in Toronto Fights Graffiti by Embracing It & Its CreatorsToronto cop Scott Mills has made huge strides in not just cutting down violence but helping youth in the greater Toronto area. He wears several hats, one of which is Graffiti BMX Cop on Twitter where he has nearly 2,800 followers including some of the graffiti artists he has helped.
Scott takes a positive approach to graffiti in Toronto and works with kids. He is also a social media advisor to IT Committee and over @CSIWorld. Here are some webdocs that were created to tell his story, which includes a series of photos, text and video. Listen to the video below of an interview we did with him on-site at The 140 Conference New York.
Here's the Webdoc on Scott's story, which includes links, audio, video, photos and more.
Below is a Webdoc one of the graffiti artists Kedre Browne aka Bubzart created.
Disclosure: I provide some consulting to Webdoc.
June 24, 2011 in America The Free, Client Announcements, Client Media Kudos, Conference Highlights, Events, On People & Life, On Technology, Social Media, Videos, WBTW, Web 2.0 | Permalink | Comments (0) | TrackBack
Jamiroquai Digital Download SMILE Now Distributed Via Webdoc & Soundcloud
Jamiroquai's digital download SMILE is now being distributed via Webdoc and Soundcloud. Neil Cartwright, Head of Digital at Media Junction, says, "Webdoc makes it dead simple to distribute "Smile". Since we could embed Soundcloud it's very straightforward to create a player that can be posted on Jamiroquai.com and Facebook, and subsequently shared by fans with their friends".
The cover artwork, which accompanies the single, was user-generated by Jamiroquai fans, who were asked to submit their ideas to a Flickr Group. The winner was selected by Jay Kay and used as the key visual to promote the single.
Webdoc is a ground-breaking way to mix any kind of media directly in your browser to create interactive posts on the fly in a few button clicks. Without having any web design experience or knowledge of coding, Webdoc's free tool allows you to mix different kinds of web content through a simple intuitive interface.
Take a look at Jamiroquai's webdocs here and below is the Webdoc where you can download SMILE.
Disclosure: I provide some consulting to Webdoc.
June 22, 2011
New York's 140 Conference: Photos, Webdocs, Interviews & More - #140Conf
Jeff Pulver’s 140 Conferences are growing. He has held these conferences in all the popular American spots such as New York, Los Angeles and San Francisco but he’s also had them in the Midwest, is working on one in Canada and has gathered people in London, Israel and other interesting pockets of the world.
Where there’s passion, an interest in a conversation about social media and people doing remarkable things, Jeff will find them.
One of the things he is exceptionally good at, is curating an incredible mix of people who have a lot to say and operate from the heart, but may not necessarily have anything else in common.
Where else can you go to a technology or social media event or any event for that matter and hear an ex-convict, a Graffiti artist, Craig Newmark, a cop, a school teacher, a dating coach, a major Fortune 500 brand strategist, AOL’s CEO Tim Armstrong, The Today Show’s Ann Curry and Sesame Street’s chief social media guru all on the same stage within the same day?
Tear Down Those Walls:
On the first day, betaworks CEO John Borthwick (@Borthwick) talked about fragmentation, which he says is not just happening across the web but also at the network level as well. “This is the area that is concerning me most,” he said. “Facebook feels like the old early days of AOL – they’re a citizen of the Internet and yet they own and control too much. They need to integrate more with the web.”
He thinks we need to see companies and creators embrace the Internet much more than what we’re seeing today. “The network is important,” he says and ends his talk with a few words for Mr. Zuckerberg: “Tear down that wall.”
Curation continues to be a strong topic of discussion and its relevance and need is only growing more critical as the amount of data coming our way continues to explode.
Curation is so important because we’re trying to combine and recombine things to make sense of things. We need to be able to move and transition data seamlessly across devices. Refer to Steve Rosenbaum's talk on the need for clarity above and beyond more information and data. Human curators are a big part of the upcoming revolution. Video clip here.
Do You Have a Revolution?
She shared a handful of amazing stories which have come out of Detroit and Dallas among other places. As the founder of Wild Women Entrepreneurs, she is passionate about accelerating women’s growth and personal revolutions.
Jeff Jarvis' talk: Tweeties have attacked the sanctity of the article. See webdoc here.
Below is a smattering of photos I shot during the speaker talks, the networking breaks and the after parties:
Dan Gillmor on life and ethics in "new media..." Refer to a webdoc that includes links, tweets and information about his book.
Foursquare's Dennis Crowley
AOL's Tim Armstrong talks about community and the importance of connection, social media input and regional/local content (Hatch.com).
Jeffrey Hayzlett in his normal charismatic self.
NPR's Andy Carvin
The Today Show's Ann Curry gets "very inspirational" during her 10 minute turned 20 minute talk. Love htat sixties style flower-child dress: she just makes it work.
Mashable's Adam Ostrow interviews Foursquare's Dennis Crowley
There's a singalong in honor of Jeff Pulver at the end of day two at the funky venue 92nd Y on the upper East Side.
New York Times Jennifer Preston interviews NPR's Carvin
Paintings created on-site, proceeds of which go to breast cancer -- announced by Jeffrey Hayzlett on-site. For more information, check out Gaby (aka @Gaby407) and be sure not to miss Toronto cop Scott Mill's story (aka @GraffitiBMXCop). See webdoc for more information which includes links, videos, photos and more. His story includes work with graffiti artists Kedre Browne (@BubzArt) and Jessey Pacho (@ArtOfPhade). Their message will inspire the lives of many young people around the world and provide proof that graffiti can paint a positive message, not a negative one. Nicholas Maharaj aka @Twittnick is also a “student” of Mills.
Ann Curry in a moment of blissful expression as she gets authentic with the audience.
Bombshell coach Gigi Belmonico on the Bombshell factor and not letting Twitter become a "popularity contest." See webdoc on her work here.
Disclosure: I have provided some consulting to Webdoc who was one of the 140Conf sponsors.
June 22, 2011 in America The Free, Client Announcements, Client Media Kudos, Conference Highlights, Events, On Technology, Social Gigs & Parties, Social Media, Videos, WBTW, Web 2.0 | Permalink | Comments (0) | TrackBack
June 21, 2011
Jeff Jarvis on the #140Conf Stage: You Tweeties Have Attacked the Sanctity of the ArticleHere's a fun Webdoc on Jeff Jarvis following his talk at the 140 Conference last week in New York. It's a great example of how easily and quickly you can mix media, such as photos, text and a live Twitter stream all in one place.
I got there late, so was sorry to have missed him on-stage. Jeff, I heard you were inspiring as always.
Disclosure: I've been providing some consulting to the Webdoc team.
May 27, 2011
TechCrunch Disrupt 2011 Slide ShowTake a look at a slideshow I quickly and easily created in Webdoc of TechCrunch Disrupt in New York this past week:
May 17, 2011
FutureMed: Healthcare & Medicine Migrate From Linear Growth to Exponential Growth
I just finished attending a mind blowing event called FutureMed, the medical arm if you like, of Singularity University, which was founded by Peter Diamandis and Ray Kurzweil. Director, curator and chair of the program is Daniel Kraft, who together with a dedicated team, brought in some of the smartest creators and thinkers in medicine and healthcare for the 5 day long program.
Ask yourself: what is the impact that exponential technologies will have on medicine and healthcare? What was your initial response? Whether you're a scientist, physician, venture capitalist or biomed executive, the answers are profound because of the fast rate technology is developing, improving and having a direct impact on the "well-being" of our lives.
What's unique about the event is not just the content, which is deep and thought provoking and brings in insights from the top in their fields, but the structure of the event itself. Imagine a combination of panels, lectures and field trips with demos, workshops and breakout sessions all under one roof with only 70 or so attendees.
In other words, the intimacy of the event creates an environment where not only do you have an opportunity to have your answers questioned (and challenged) directly, but you have quality time with the speakers and technology creators, so you can more effectively understand what lies ahead -- and then act upon it. It also means that attendees are vetted, so not only is the speaker line-up phenomenal, but the attendees themselves have a host of honors, accolades and accomplishments, all of which result in an environment where the brightest minds can come together to learn, create and grow. A community is formed in which like-minds in medicine and healthcare can accomplish more together than they can alone in their respective fields. (Below is Peter Diamandis and Daniel Kraft in the first session of Day One).
Challenging the status quo is never easy but if through a combination of persistence, trial and error and really smart, caring and passionate thinkers who want to make a difference, things can change, particularly as you begin to see validation after validation for your thinking (and actions) along the way. In other words, linear thinking "be gone."
As CNET described the environment for participants, "For attendees, who range from executives in the medical field to practicing doctors to entrepreneurs looking for the next area to invest in, and who come from countries all over the world, FutureMed gives access to talks on topics as diverse as personalized medicine; the future of pharma; patient engagement; regenerative medicine; neuromedicine; synthetic biology; the future of medical education; global health and the hospital of the future; and more."
Ray Kurzweil and XPrize founder Peter Diamandis kicked things off with the notion that advances in healthcare and medicine have migrated from linear growth to exponential growth. As recapped so well in the MedGadget summary which you'll find me referencing a number of times because their coverage of the event was so extensive: "One fascinating insight from Ray’s talk was that these exponentially growing advances are often the combination of many different paradigms that grow and develop in a sigmoidal fashion. The exponential growth of computational power per dollar, for instance, is driven by say, vaccum tubes, which start slow, progress extremely rapidly, and then level off, only to be replaced by transistors, which did the same thing until integrated circuits came into the picture. Collectively, even though each of these technological paradigms hit a wall at some point, they were replaced by another advance that allowed the final outcome of computational power to continue to scale exponentially. In proof of this, Ray showed us what seemed to be an exponentially increasing number of charts that demonstrated exponential technological growth."
Another message we heard from many of the speakers, is how low the costs are going, from sensors that we wear and can self diagnose to the world of 3D printing, which using both plastics and metals, doesn't cost more to use.
In addition to 3D printing, Dan Barry talked about one of his favorite topics: robots.
There's no question; robots are getting smarter and smarter. Through sensors, robots are learning how to put objects in the right location and in the right spots within that location, i.e., product placement into a particular location on a particular shelf. "We want to move up the ladder even further," says Barry. "We want robots to not just organize but to sense, throw and manipulate."
Robot's dexterity is improving and their movement is getting more and more fluid. A robot’s hands can correspond to a human’s movements.
Dan gave a useful example of the impact on a human body when they do a space walk. He says, "it takes 4 hours just to get the nitrogen out of our system, but you can do a space walk with a robot through virtual reality and get the job done a lot faster."
He also brought up the social and ethical implications of people who may choose robots as their companions rather than human beings. In the future, robots will become true companions for people who are lonely, have lost their loved ones or generally just want companionship. Hmmm. Not sure about companionship (for me that is), but I definitely get the value of robots in eldercare and have already seen amazing advancements coming out of Willow Garage, where their PR2s are being trained to put dishes away, set the table and clean among other things.
On the Data Driven Healthcare panel, Stanford University's Dan Riskin talked about the convergence of devices. Says Riskin, "We’re able to take these platforms, such as an iPhone or a computer system, pull together valuable information and make it really useful. We’re seeing an innovation shift to mature platforms."
As for devices and technology, medical intervention will become an app. In fact, it's already starting to happen. Apps will be prescribed just like medication, i.e, welldoc shows a decrease in diabetics problems (a 4 fold benefit from an app than using medications alone).
We also heard about a perspective on the fundamental flaws of the RCT, which included things like the long term nature of it (often a decade to change care), the high expense (not affordable without support), the fact that it can be biased (selected based on drug and device firms) and lastly, that they're poorly generalizable. It’s just not working and ineffective.
Other apps are able to extract words/language that a patient uses and put them into a matrix to show how these words relate to each other, i.e., fever, nausea, chest tightness. The power of analytics is helping the doctor make a diagnosis by structuring a record so that he/she has more data and beyond that, some actual “meaning” within that data.
An example that was given was a test they did with a small group of patients who got re-admitted into the hospital. They did an analysis and discovered what contributed to people being re-admitted to the hospital and more importantly, why. The results helped with quality improvement and flow of data.
A force behind eLegs is Iceland-born Eythor Bender from Berkeley Bionics. They augment humans with wearable, artificially intelligent bionic devices called exoskeletons. Below is a young man demonstrating it to the FutureMed audience, showing how flexible and dynamic his world has become using their technology. Since visuals (and patient feedback) is most powerful, check out their YouTube channel for stories and use cases and their eLegs FAQ for the hows and whys. All I can say is: inspiring. There are no words for the rest.
Healthtap founder Ron Gutman pushed the need to unite consumers and physicians in personal health – both the data and the conversation. In other words, get physicians into the game and allow them to particate in the conversation so they can access this data in real time and better help their patients. The two step approach involves creating an infrastructure, then getting the physicians to engage with the data so its always up to-date and therefore relevant. It’s essentially a database that combines data, conversations, and personalization around the patient so the physician can be more effective in their care and decisions.
Sutha Kamal talked about feedback loops, which was a constant theme throughout the program. If I (a patient), can access data in real time through a wearable sensor and make sense of that data, then I can help my doctor better understand what is happening with my health over time. Feedback loops provoke action. (also refer to the beginning of my TEDxSV post where Wired's Chris Anderson talks about the same thing citing examples).
If you have no "meaning" from the data, then essentially you have a "broken" feedback loop. Data without meaning doesn't move a patient to take the right action OR have the right conversations with their doctors and other experts. "When you get this data, that data should belong to you," says Kamal. "We want to understand the things that you would adhere to but don’t today. Feedback is personal but meaning needs to be in that personal data so you, the patient, end up doing something with the data."
Ultimately, if you think your body is a “black box,” aka poor health, you’re going to end up getting depressed because you don’t know where to start. In the future, a lot of this gathered data will end up on our phones because they're with us all the time.
Google's Roni Zeiger says, "our cell phones will become our data lens for information about our bodies. You will also be able to access information in real time about the workflow of a hospital and the wait of the line in the emergency room. The patient is at the center of information flow and decision making."
The patient has ALL of the data because they know how they feel better than anyone else does. The data transmitted from a patient's body in the not too distant future, will be used to allow physicians to look at your veins and arteries remotely on a device. Ones and zeros will be flowing back (aka the patient’s data), with analysis so the physicians can make real-time diagnostics and decisions.
It’s happening now with sleep devices and soon it will be happening from a lot of different sources. He also gave examples of smart health realted search queries like “poison control,” which immediately returns the number for the US poison control center, and “suicide,” which displays the number for the US suicide prevention hotline.
Additionally, people are putting their data online, on Twitter, Patients Like Me and in other places and asking people to mine that data in a way that will be useful for their care givers and doctors. The distinction between data and conversations are becoming blurred, and eventually they’ll go away.
Gamification is a natural example, where incentives are given for a a particular behavior. Esther asked: "Where are the HR execs in this conversation?"
There’s an increasing trend in employer benefits where companies can start to engage with employees in innovative ways that has a positive impact on their health.
On reimbursement, McCall suggested that rather than see this as a barrier, think about creative ways to compensate. She noted that “there are ways for these things to pay for themselves.”
Google's Astro Teller gave a fascinating talk about body monitoring. He asserts that body monitoring isn't really about healthcare. "It misses the point," he says. "That way of thinking derails us from understanding what body monitoring can actually become in the future. Fitness people tend to be quantitative nuts. If you drive at the group that makes the most sense, you miss all the other amazing opportunities."
He talked about major obvious opportunities in this space, such as the “patch” which is very small and very cheap. Other trends around body monitoring in the future?
Upselling new pieces of value to the same wearer by showing value and cost effectiveness. Passive monitoring will also be big, he says, because at the end of the day, people don't like to "do" a lot for their health but they do want to be healthy. Passive monitoring allows us to have sensors on our bodies, but we don’t have to think about them. He's spot on about that one.
Monitors can tell us how much time people spend on their computers, their heart beats, the "way" they use something, such as a mouse. By monitoring a "behavior" such as mouse movement, you can get an idea of visual motor quality which is often a result of sleep deprivation or early warnings of Parkinsons and Alzheimers disease.
With sensors, people often ask “what does it measure?” Teller says, "this is not the point. We want the guess/surrogate to be better than it makes the statement about and we want accuracy to be good enough that we can make a better analysis overall about your body."
He also reminded us that while we’ve spent a lot of time sequencing the human genome, we haven’t spent much time sequencing the human lifestyle. Wearable body monitoring isn’t about being quantified, reinforcing his point by saying that "Mary Jo Jane" (aka the average person) doesn’t want to be quantified.
"Wearable body monitoring is about having the right parts of the world know who you are and in what you want and need in a million little ways, in real time, and all the time."
At the end of the day, you want people/things/data to respond to what you need without you having to think about it. AND, there will literally be a million apps for that. (his prediction is 1 million+ apps by 2015).
Check out the CBS Interactive Smart Planet clip for a "short" on Dan Barry's talk. And for incredibly in-depth coverage of the entire event, check out the summaries by MedGadget by the day.
Day One Summary: Ray Kurzweil, Gabor Forgacs, Eythor Bender and more.
Day Two Summary: Eric Schadt, Esther Dyson, Kaiser's Innovation Center.
Day Three Summary: Robert Hariri, Mike West, Autodesk and more.
Day Four Summary: Andrew Hessel, Philip Low, Intuitive Surgical and more.
Day Five Summary: Erik Rasmussen, Andy Kogelnik, Brad Peterson and Goodbyes.
And let's not forget David Bolinsky and team's incredible animation.
For a mind numbing experience, check out their site for a video that will take you through the human body in the most exciting way you could ever have imagined. (it's a bit like being on a Back to Future ride). Below, a glimpse of the magic they have created for companies, healthcare institutions and hospitals.
Below is a shot from the FutureMed graduation at NASA AMES in Silicon Valley on the last night, a group shot taken during the week and one taken at an after party. And, here are some images I shot from the kick off party, which includes an overview of the program and the first day.
Disclosure: I provided some consulting to FutureMed.
May 17, 2011 in America The Free, Client Announcements, Client Media Kudos, Conference Highlights, Events, On Education, On Health, On Innovation, On People & Life, On Robotics, On Science, On Technology, On the Future, WBTW, Web 2.0 | Permalink | Comments (0) | TrackBack