down the avenue: Where Should the Corporate Social Media Strategist Go?

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Only Those Who See the Invisible, Can Do The Impossible
The Age of your Heart is the Age of what you Love - Marcel Prévost
Tell me and I'll forget. Show me and I may remember. Involve me and I'll understand.
When one door of happiness closes, another opens; but often we look so long at the closed door that we don't see the one opening before us. -Helen Keller
The sole meaning of life is to serve humanity. -Leo Tolstoy
Nothing makes us so lonely as our secrets. -Paul Tournier
They may forget what you said, but they will never forget how you made them feel. -Carl W. Buechner
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The foolish reject what they see, the wise reject what they think
Imagination is more important than knowledge - Albert Einstein
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The world surrenders to a quiet mind
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November 13, 2010

Where Should the Corporate Social Media Strategist Go?

Altimeter Group has a great report on the role and path of the corporate social media strategies. Jeremiah says in his intro: This Social Media Decision Maker Must Choose One of Two Career Paths. This emerging role is critical to the success of social media programs yet, most Social Strategists and their programs lack maturity, with only 23% of Social Strategists having a formalized program with long-term direction. The report is below. For more information, or if you can't view it, check out his post or his report on Slideshare.

Report: Career Path of the Corporate Social Strategist: Be Proactive or Become Social Media Help Desk

View more documents from Jeremiah Owyang.

November 13, 2010 in America The Free, Europe, PR & Marketing, Social Media, Web 2.0 | Permalink