November 26, 2010
Management by Design Released
In this age of consumer-obsessed business, the experience of the worker is too often neglected. With our new knowledge economy, people have increasing freedom to choose where and when they work. The best and brightest are fighting for entry to those organizations with workplace experiences that are engaging, inviting, and motivating.
Timely and comprehensive, the book explores the premise that one of the best ways to attract and retain the most talented people—and their knowledge—is through designing environments that turn today's increasingly virtual workplace into an attractive place for people to do their work, regardless of their employment relationship, or where and when they work.
By applying balance, proportion, and simplicity, you can create a workplace that is efficient and effective, as well as intriguing and intellectually challenging. With sound advice for maintaining this crucial component of business, this seminal book explores:
- How focusing on employees' work experience brings unimaginable benefits
- Why great experiences can turn into long-term relationships, positive brand expression, and lasting stories that reflect back on the organization
- Tips for starting the design process, finessing it to fit specific needs, and putting plans into action
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