May 09, 2010
Down the Avenue Gets an Urban FaceliftWelcome to the new Down the Avenue design which went live this morning. Depending on who you ask, the new design either has a more urban and hip feel (brick + warehouse + artist lofts + a stroll down the street of some undefined American city) OR the main drag of a small American town (the majority said it reminded them of the East Coast). Perhaps it doesn't feel like any of the above to you.
The street is in fact based on the town where I grew up in the Adirondack mountains of upstate New York. The design is modified from real photographs I took along Main Street within the past decade.
Down the Avenue is about where old meets new. Culture meets technology. Feminine energy meets masculinity. Social media & new voices meet traditional journalism, marketing & branding. It is also an intersection between mobile, productivity, Web 2.0 and travel, and, where a passion for style & design meets a world who has no desire to honor it. Continue on the journey with me.
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Great new design. Congrats. What platform did you build this on?
Posted by: Liz Gebhardt | May 17, 2010 10:29:28 PM