March 24, 2010
Swagapalooza Brings ADVANCED Men's Underwear to our AttentionI attended the Swagapalooza San Francisco event tonight, an event that is experimenting with viral media. The event attracted 75+ bloggers and tweeters in the areas of lifestyle, technology, social media, food and travel to San Francisco's DNA Lounge in SOMA.
It was clearly a strong consumer play and the audience was in stitches more than not, starting with a Guy Kawasaki amusing keynote at the start.
Below is video of Equmen's Michael Flint telling us why their men's underwear is the cat's meow.
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