October 06, 2009
The Impact of Augmented Reality? Privacy Gone with the Dinosaurs
Imagine a time in the not so distant future through these lenses: an indirect view of a physical real-world environment whose elements are merged with or augmented by virtual computer-generated imagery, creating a mixed reality.
Enter the world of augmented reality....in other words, a world where info about the surrounding life of a user becomes interactive and digitally usable. A
According to Wikipedia, the term augmented reality is believed to have been coined in 1990 by Thomas Caudell.
Writes Buckland: Imagine holding up your phone or other digital device against a person you’ve just met or passing by. You’d instantly have information returned about that person within seconds, gleaned from an automatic web, public profile and social network search. You’d discover common friends, talking points — and then have the ability to add him/her to your network. Using a semantic scan, you’d discover negative or positive comments on Google or elsewhere relating to this individual.
COOL but also YIKES. In Silicon Valley, everyone I talk to seems to echo that privacy is over and there's no turning back even if the rest of the world is still trying to grasp the reality and consequences or worse, attempting to control it.
So if privacy is a thing of the past, and we still haven't worked out the appropriate ethical and moral guidelines, there's bound to be a serious backlash if not uproar, probably about the time when some the audio from some senator's daughter having sex with her boyfriend ends up on an inappropriate fan page.
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certainly true, although less so in Europe where there are broader privacy protections for online users and stricter corporate responsibilities for what may and may not be published.
the plight brings two thoughts to mind:
1) the question of how we craft and control our online identity (what do we give away thoughtlessly; what would we do better to protect?), and
2) I'm increasingly disturbed by the fact that this extraordinary online space is becoming our new *public* space -- it's where we engage and exchange ideas -- but in fact it's not public at all. it's corporate owned. and we sign terms and conditions to play there. I don't know what that means yet, but it makes me uneasy.
Posted by: suttonhoo | Oct 6, 2009 8:23:38 AM