August 05, 2009
AP: Business Service Offerings Rather than Content?
Via TechDirt early today on AP bashing which has nothing to do with anything other than what we're all seeing happen with traditional newspapers and news organizations - that inevitable car wreck down the road and that road is getting shorter and shorter.
In a world where AP's relevancy is shrinking, Buttry's analysis suggests that the AP should be focused on providing business solutions to newspapers, rather than content solutions. He says, "content is no longer the problem. Business models are the problem. Could the AP deliver solutions that help newspapers generate revenue?"
No one wants great brands we all trusted for decades to die, we just want them to get savvy about new business models so they don't end up in the car wreck at the bottom of the pile.
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