down the avenue: The IM Generation

FAVORITE QUOTES

Only Those Who See the Invisible, Can Do The Impossible
The Age of your Heart is the Age of what you Love - Marcel Prévost
Tell me and I'll forget. Show me and I may remember. Involve me and I'll understand.
When one door of happiness closes, another opens; but often we look so long at the closed door that we don't see the one opening before us. -Helen Keller
The sole meaning of life is to serve humanity. -Leo Tolstoy
Nothing makes us so lonely as our secrets. -Paul Tournier
They may forget what you said, but they will never forget how you made them feel. -Carl W. Buechner
Just trust yourself, then you will know how to live. -Johann Wolfgang von Goethe
The foolish reject what they see, the wise reject what they think
Imagination is more important than knowledge - Albert Einstein
When you realize nothing is lacking, the whole world belongs to you - Lao-tzu
The world surrenders to a quiet mind
It is a funny thing about life: If you refuse to accept anything but the best you very often get it - Somerset Maugham
"At the moment of commitment, the universe conspires to assist you." Goethe

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May 08, 2007

The IM Generation

Ben Bajarin of Creative Strategies moderated a panel last week in Los Angeles on the IM Generation.

What does the IM generation say and think about? Based on a short video that Ben put together, the main source of media for them is referrals from their friends and family. The same applies to movies and music, and it seems like their main online music source is iTunes over the others, recommendations they continue to get from their peers.

Responses to a few more relevant questions:

The most important technology in your life?
Cell phone and iPod. Gadgets that make my life easier. Laptop (mac) is second.

What did they do more of? IM or texting?
Texting.

What do they spend most of their money on?
Clothes and gas.