August 23, 2006
10th Annual PR Conference
They plan to cover how to:
*Use blogs, podcasts, wikis and other emerging tools to create and enhance relationships with many audiences
*Employ community marketing that helps your executives become message evangelists
*Decide whether blogging is right for your organization and how to get started
Build a podcast that effectively reaches new audiences
*Improve your online pressroom
Robert Scoble will kick off the conference with a keynote session that will focus on how social media are changing the way companies talk to their customers, journalists and key other audiences.
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