October 17, 2005
KnowNow eLerts Hosted Service for RSS Notification
Today, client KnowNow, which announced its notification service for RSS free for consumers two weeks ago at Web 2.0, is today announcing KnowNow eLerts as a Hosted Service for Branded RSS Notification.
This taps into, improves and extends customer and partner retention, brand and marketing reach and business processes.
The KnowNow eLerts service, which instantly notifies users about changes in information as soon as it happens, can be used as part of an overall marketing and branding campaign to more effectively communicate and update employees, customers and partners. Businesses can securely deploy this service for internal and extranet use with proprietary data or communications.
For employees and partners, access to KnowNow eLerts means that time sensitive information can be received immediately from internal or external sources. Whether from websites or enterprise systems, transactions and CRM data arrives as it changes. Customers appreciate KnowNow eLerts because companies can push wanted information directly to them, such as promotions, news, policy changes, new offerings and events.
Any business that can benefit from faster delivery of high-value or “material” events will benefit from this capability. KnowNow eLerts extends marketing reach, increasing customer retention and satisfaction because information is more relevant and timely. KnowNow eLerts can also add valuable data to existing customer profiles.
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