November 07, 2004
Podcasting: Loveable Radio Recreated
Adam Curry's session starts out describing and simplifying what podcasting is and means.
“Anyone can do podcasting if they have a computer and a microphone,” says one user. Another adds, “Today, it’s more about partying and having fun than making money. These qualities are great, so hang onto them. Every podcast is creating a new form. These would never come out of public broadcasting. It’s important to remember that the hits are going to come from the bottom up, from the outside in. What we’re doing here is fresh and new.”
Adam Curry agrees. It is new and a lot of fun. You can hear the humanity come through in podcasting which doesn’t come across on radio in the same way.
Advice from another podcaster: “Try not to spend too much becoming a broadcaster if you’re a podcaster.”
The hype began all of what, two months ago. I write about the traffic and buzz I saw on October 7, based on discussions in Winer’s and Curry’s circles at the time. It’s starting to take off.
Dave Slusher from Evil Genius Chronicles is here. A podcaster and reader of Adam’s weblog, he raises his hand and talks about Ira Glass’s This American Life, which is an extremely loveable and personal show on public radio.
Steve Gillmor has a lot to say about it, “The information in the blogosphere will be used to find out what is new and interesting is in the podosphere. This is just the beginning. All of the players in this space now are the next generation of the ‘new media.’ We’re seeing the new media being born right now in a serious and big way.”
Gillmor also talks about the beginning. When Doug Kaye of IT Conversations covered the early days of the Gillmor Gang, they saw that downloads outnumbered streaming by two to one. Gillmor says that the characters who already capturing the attention and the voice of people today are well beyond what we can consume and actually have ‘real lives.’
“Now, we’re poised for the next generation, where we can mine attention, and tag and provide metadata on these feeds.”
Doc Searls also has an interesting comment in his November 6 posting.
How will consumers use all these tools? If you consider blogging uncensored letters to the editor, you might consider podcasting the radio call in a show, like Howard Stern on PCP.
Some industry vendors are already supporting podcasting, such as Nick Bradbury who sits in the back of the room.
Even with its popularity on the rise and more and more creators sprouting up around us, are we actually seeing real traffic and is it helping people make money? Michael Butler from the Rock and Roll Geek Show says yes. His site has been shut down because of increased traffic and he says, “more and more people have been coming to my show.” Right on. So this is a new paradigm. A more personal one.
When you think about it, the users in this room are really producers, producers and creators of great content. I think what we really need to do is use this great content and our personalities to develop direct and personal connections with people.
Adam Curry says, “Radio for me has been the soundtrack to my life.” Indeed. A personal soundtrack to his life that he shares with the rest of the world. We need to remember that it's Adam's personality and passion that gives “it” real life.